Experience the heart of AMG in Affalterbach, Germany, where automotive passion meets unparalleled engineering.
Immerse yourself in the world of Mercedes-AMG with an exclusive factory tour and a thrilling driving experience. This event offers a unique opportunity to witness the meticulous craftsmanship behind AMG engines and then put cutting-edge AMG models to the test on scenic roads.
Visitors will begin with an in-depth tour of the engine manufactory, gaining insight into the 'One Man – One Engine' philosophy that defines AMG's commitment to precision and performance. Following this, participants will embark on a guided drive through the picturesque Hohenlohe region, experiencing the dynamic capabilities of various current Mercedes-AMG models. The event is designed to be an engaging and educational journey, highlighting the fusion of handcraft, technology, and driving pleasure that is synonymous with the AMG brand. First-class catering with snacks and drinks is included to ensure a comfortable and enjoyable experience throughout the approximately 3.5-hour duration.
Details
- Date & Time: Multiple slots available, including July 24, 2026, from 08:30 - 12:15 and 13:00 - 16:45.
- Venue: Home of AMG, 71 Affalterbach, Germany.
- Organizer: Unknown (AMG Experience).
- Entry/Price: 420,00 € (240,00 € for AMG owners). Currently on waiting list for most dates.
- Highlights: Factory tour of the engine manufactory ('One Man – One Engine' principle), guided drive in current Mercedes-AMG models (E 53 Hybrid, CLE 53, SL 63, GT 63 S E PERFORMANCE), first-class catering, professional instructor guidance, optional 3-course lunch.
- Requirements: Valid German Class B, European, or international driving license; minimum age of 21 for drivers.
Discover more and join the waiting list via the official AMG Experience page.